WhatsApp hits 2 billion users. Yet many publishers lament social media’s existence instead of embracing its possibilities
It’s an incredible number. Two billion. Two billion people around the world, that is, that...
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Category: Social Media
While some publishers see social media as the enemy, others understand Instagram = instabooks = instaprofits
We hear it so often it’s easy to start believing it. Nobody reads because they are all on social...
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Why social media will drive the nascent ebook markets
“When it comes to their social media preferences, U.S. teens are about as loyal as Brutus...
Read MoreA million poetry books sold in 2016
It’s a funny old world. Publishing is supposedly on its knees, decimated by digital, attention spans are supposedly shortening by the day and no-one reads any more, and video streaming and other distractions are wiping out...
Read MoreInstagram Poets that outsell Grisham and Atwood
It was never meant to be like this. In those dark and gloomy days of 2011-13 it seemed to many observers that mainstream publishing had no future and digital would not just disrupt, but destroy publishing as we knew it. Not only...
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