Not content with launching in India and preparing to launch in Italy, the Swedish audio-book subscription service Storytel has signed up with Polish telco T-Mobile PL to provide Polish audiobooks direct to T-Mobile subscribers.
T-Mobile’s director of B2C marketing, Piotr Markowski, explained,
Taking into account the dynamics of the audiobook market, I am convinced that Storytel will…gain great popularity among our client…An important element of such an offer is the possibility of paying for services in the T-Mobile account, which is a simple and safe solution for the client.
For 29.90 PLN (about $8.40) a month Poles can access Storytel’s catalogue on their mobile phones and the payments are made through the mobile account.
Storytel launched its service in Poland in February 2016.