As Storytel Q3 results show 730,000 subscribers, with streaming revenue up 43% Y/Y, fourth place rival Bokus Play plays the discount game to stay relevant

It was never going to be easy for new kid on the Scandinavian audiobook block, Bokus Play. Storytel is far and away the strongest player, both at home and abroad, with BookBeat and Nextory so comfortably in second  and third place it seemed like there was no room for a fourth player. Even one with Read More …

After the Scribd-NYT subscription deal, Sweden’s Bookbeat ties a bundled deal with Dagens Nyheter. But are Storytel’s rivals up to the challenges ahead?

If the Scribd-New York Times subscription bundle made the headlines in the Anglophone world, it is Bookbeat’s deal with Dagen Nyheter that is the big news in Scandinavia. Bookbeat, second player to Storytel in the Nordic audiobook and ebook subscription stakes, has signed a deal with the Swedish digital news service (Dagens Nyheter = Today’s Read More …

Axiell Media cries foul on OverDrive’s Sweden deal, claiming OverDrive has no agreements with Sweden’s biggest publishers

October was supposed to mark the start of OverDrive’s supply of digital content to Sweden’s public libraries after Overdrive beat domestic front-runner Axial in a lowest-priced bidding war. From TNPS in June: OverDrive wins 4 year contract to supply ebooks to Sweden’s libraries Axiell bought out former market leader Elib in 2015 and seemed in Read More …

The Week In Review

Here’s a second chance to see the TNPS post from the past seven days. Start the Day Global – 30 September 2018 Sweden’s Storytel Arabia partners with Jordan’s Jamalon to expand MENA audiobook reach Nigerian student writer wins trip to Sharjah International Book fair. They never had prizes like that when I was a kid! Read More …

Nextory partners with Libreka to prepare a Germany launch, competing with BookBeat and Amazon. Storytel prefers the low-hanging fruit

This is Storytel’s global reach as we start October 2018: Sweden, Norway, Denmark, Finland, Iceland, Netherlands, Poland, Russia, Spain, India, United Arab Emirates, Turkey and Italy, with imminent launches in Bulgaria and Mexico, and a Brazil launch unconfirmed but looking likely. With the exception of Italy, none are countries where Amazon’s Audible is an active Read More …

Storytel sees 42.3% revenue growth in Q3. Adds 100,000 new subscribers. Over half of all revenue now comes from international sites

First, the numbers. Despite adding 100,000 subscribers, Storytel missed its 725,000 target for Q3, averaging just 720,900. But streaming revenue exceeded expectations, coming in at SEK 280 million ($30.8 million), against a forecast of 275.5 million. International subscriptions rose by 78,200 to a total of 384,700 but there is no breakdown offered on which countries Read More …

Bonnier’s BookBeat reports 97% growth against fierce competition from Storytel. German investment next. UK still on the backburner

While US and UK publishers watch the Scandinavian experiment from a safe distance, a mixture of envy and fear in their eyes, Sweden’s BookBeat goes from strength to strength, leaving no doubt that, whatever publishers may feel about the subscription model, consumers love it. Bookbeat’s June, July and August revenue grew 97% compared to 2017, Read More …

Amazon Sweden: Data centres more likely than warehouses. Either way it’s not books

Well, we still don’t have anything official from Amazon to say one way or another, but we do know Amazon is in Sweden preparing something. And Sweden’s Breakit this week decided to take a close look at exactly what it is Amazon is up to in the land of Storytel. As reported here at TNPS Read More …

Four in ten books sold in Sweden are through a subscription service. But might both print and ebooks be the casualties of the great Scandinavian experiment?

Forty percent of books sold in Sweden are through a subscription service. Total book sales revenue in Sweden increased by 6.2% last year but, perhaps unsurprisingly given the rise and rise of the subscription model in Scandinavia, digital is leading the charge. And traditional bookselling outlets are getting hammered. While there are many upsides to Read More …

Storytel’s Jonas Tellander responds to the Swedish audiobook royalties storm

Svensk Bokhandel, the Swedish publishing industry journal that broke the story about Storytel’s two tier royalties – one level for Bonnier, another for everyone else – carries a response from Storytel CEO Jonas Tellander today. I want to be transparent and answer any questions I can answer. The last thing I want to be is Read More …

Storytel raise half billion kroner for Latin America and Asia expansion

While Storytel has been having a rough time in the Swedish publishing media over its variable royalty arrangements, the Stockholm stock exchange has (albeit without much enthusiasm – see below) agreed to a quest to raise an additional half billion kroner ($55.8 million). Sweden’s Digital runs this story with the headline, Storytel takes in a Read More …

Storytel’s royalty model “rigged and manipulated.” Storm brews over Storytel’s privileged agreement with Bonnier

With Storytel under increasing pressure from rival operators in the Swedish audiobook arena two things were inevitable. First, Storytel’s market share would fall. And consequent on that Storytel would need to review its royalty arrangements for its content suppliers – in this case established publishers, as Storytel does not deal direct with authors as per Read More …

Sweden-based Arabic-language audiobook firm Kitab Sawti attracts new investment

We’re just a few weeks shy of the first anniversary of The New Publishing Standard, and if I had to identify one regret at how things have progressed this past eleven months it would be that I’ve not had the time to pursue and develop the many smaller and quirkier international publishing stories that have Read More …

The Week In Review

Here’s a summary of TNPS posts from the past seven days. Big Bad Wolf shows the world’s demand for English-language titles, taking 2 million books to Taiwan this week Brazil’s São Paulo Biennial disappointed with fewer visitors (“only” 663,000) but they spent 33% more Amazon to open a Customer Service Centre in Colombia in October, Read More …

Akademibokhandeln and Bokus Play Q2 results hit by investments and Sweden’s heatwave

Sweden’s Akademibokhandeln Holding AB has released its Q2 results and it’s not looking good. Turnover down from 316.7 million kronor in 2017 to 314.9 million kronor ($34 million) this year. Operating profit before depreciation and amortisation decreased from SEK 1.9 million to minus 28.1 million (-$3 million). Profit after tax has decreased from – SEK 28.5 Read More …

Bonnier’s Bookbeat clocks 100,000 subscribers as growth continues, but UK publishers still aren’t interested

A month ahead of schedule, Bookbeat, the audiobook and ebook subscription arm of the Swedish publishing giant Bonnier, has reached its milestone of 100,000 subscribers, reports Boktugg’s Sölve Dahlgren., who says the company is on target to to reach SEK 150 million ($17 million) in revenue for the full year 2018. Bookbeat CEO Niclas Sandin Read More …

Bonnier shifts problem child Type & Tell to Adlibris

When Bonnier Books Nova launched Type & Tell back in 2015 the vision was to tap into the growing Swedish self-publishing market and cherry pick top authors for mainstream publishing. It never really took off in Sweden (just 5,000 registered users) and in early 2017 Bonnier decided to try its arm in the UK, with Read More …

Storytel reports strong growth. Beats Q2 expectations

With 621,000 subscribers in Q2 2018, up nearly 200,000 on the same period 2017, Storytel’s CEO Jonas Tellander is reporting another quarter of strong growth. In a press release Storytel announced, Streaming revenues for the period totaled circa 239 MSEK ($27.3 million), which corresponds to 43% in annual revenue growth, slightly more than three million Read More …

Evidence mounts for an Amazon Sweden launch this year, but no sign publishers need worry yet

Amazon has been in talks with a number of Swedish logistics companies, including PostNord, as it continues to explore its Scandinavian options. While Amazon has of course not confirmed a date, the expectation seems to be later this year, which is in keeping with speculation I explored here at TNPS back in March: Sweden’s Nextory Read More …

OverDrive wins 4 year contract to supply ebooks to Sweden’s libraries

News is breaking in Sweden that America’s OverDrive has out-tendered domestic rival Axiell to become the primary ebook distributor for Sweden’s public libraries. Axiell bought out former market leader Elib in 2015 and seemed in an unbeatable position, but didn’t reckon on Rakuten’s growing hunger for the international ebook markets, which offered a “significantly cheaper” Read More …