Storytel beats subscriber and revenue forecasts for Q2 with annual growth at 37%

The latest results from Storytel offer no surprises but also, sadly, no real detail beyond what we’ve come to expect. On target for one million subscribers by end 2019, Storytel hit 887,500 subscribers in Q2, an increase of 53,200 on Q1. The forecast was 800,000, and a predictable press release says simply, Storytel therefore surpasses Read More …

Storytel marks its first year in Italy with a tripled catalogue size and an Originals launch

It’s one year since Storytel went head to head with Amazon’s Audible in Italy, and so far Storytel are keeping their consumer numbers quiet, but are more profligate with the catalogue figures. Having kicked off with just 1,300 Italian titles and “tens of thousands” of English-language titles it was clear Audible Italy was not going Read More …

Storytel launches in Germany, leaving Brazil, Thailand and South Korea to come for 2019

After the launch in Singapore earlier this year, Storytel was widely expected to follow through with Brazil and then Germany. South Korea had been confirmed for end of year, and Thailand, while not yet official, the prime candidate for the fifth new market for 2019. Stefan Tegenfalk, Head of Expansion at Storytel, said in a Read More …

Storytel launches in Singapore. Adds 65,000 subscribers in Q1, bringing in $32m from streaming services. Targets 39% annual growth

There were no big surprises from Storytel for Q1 2019, with the final numbers missing forecasts by such a tiny number as not to matter. 835,000 subscribers forecast and 834,700 delivered. That’s up 65,600 on Q4 2018. 297 million SEK forecast from streaming revenue materialized as 296 million. At this rate Storytel is in serious Read More …

Storytel prepares Germany launch, consolidating subscription as a serious challenger to the traditional publishing model

It all seemed so implausible at the start of this decade. Ebooks had officially arrived, thanks to Amazon’s Kindle store breathing life into a format that had been around since long before. But it was just a digital extension of the status quo retail model. It was printed books on a screen, not remotely exploring digital’s Read More …