Peaking at 170,000 in a single day, the event hosted 271 rights-matching meetings closing deals worth $2 million.


Running March 27 through April 8, and with a full day’s closure following the Myanmar earthquake that was felt in the Thai capital, the 2025 Bangkok Book Fair set anew record with 1.3 million visitors.

Peaking at 170,000 in a single day, the combined 53rd National Book Fair and the 23rd Bangkok International Book Fair, organised by the Publishers and Booksellers Association of Thailand (PUBAT), the event hosted 271 rights-matching meetings involving 135 companies from 14 countries, including South Korea, China, Japan, and the Philippines, closing deals worth $2 million (68 million baht).

A key highlight was PUBAT’s memorandum of understanding with the Taiwan Creative Content Agency, paving the way for a fellowship program to foster collaboration between Thai and Taiwanese publishers at future events.

Thailand’s The Nation has more details including visitor breakdown by gender and generation.


This post first appeared in the TNPS LinkedIn newsfeed.