Apple now has over 860 million paid subscriptions across all of its services, including Apple Music, Apple TV+, Apple News, iCloud, etc.

That’s according to Macrumours, quoting Apple’s CFO Luca Maestri.

The Q3 reportage means Apple added 160 million new subscription (as opposed to subscribers – some consumers will subscribe to more than one Apple service).

Apple of course is a high-end market sector and we can safely take from this that subscription is equally popular with the high-end consumer as with those looking for a bargain.