Australia’s trade e-journal Books & Publishing is reporting Harlequin, owned by HarperCollins, has launched a book andn ebook website with 23,000 titles from the various Harlequin imprints.
It’s not clear yet whether the Romance.com.au website is being simulated elsewhere.
According to Australian trade journal Books & Publishing the site features
quizzes, prize giveaways and Buzzfeed-style listicles, as well as a weekly newsletter that links to news and ebook deals.
Harlequin head of digital and marketing communications Adam van Rooijen said in a statement that the weekly ebook deals newsletter is a ‘great way to connect’ readers, authors and the romance community.
As well as sending readers to the |Mills & Boon sales site, the new site offers links to Amazon AU, Apple AU, Google Play AU and Kobo AU, as well as Australian book and ebook outlets like Booktopia, Angus & Robertson, Dymocks, The Nile and Bomerang Books.
More on this story over at Books & Publishing.
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