Mapping the New Normal: As Big Bad Wolf counts down its 20 million book online debut in Singapore publishers need to look beyond the remaindered titles and grasp the opportunity

English-language titles can be in huge demand if prices are appropriate to local market conditions. Big Bad Wolf sold over 30 million English-language books last year and this year is making 40 million available just for two online sales in Singapore and Sri Lanka. Some publishers might argue they simply cannot afford to produce books … Continue reading Mapping the New Normal: As Big Bad Wolf counts down its 20 million book online debut in Singapore publishers need to look beyond the remaindered titles and grasp the opportunity